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Vidyard and Demand Metric have researched the state of video marketing on an annual basis since 2014. This report summarizes the results of the 2019 research survey, which examines what marketers are doing with video and how it is performing.

Value Proposition Messaging Worksheet

Use this template to document your value proposition and messaging framework including, key benefit pillars, proof points to validate your claims, and elevator pitch.

Marketing Plan Presentation for Start Up

Use this template to develop your marketing plan for a new start-up or business idea.

Webinar Promotions Calendar 2020

Use this tool to create a 2020 webinar promotions calendar that will allow you to plan & monitor your promotional activities throughout the year.

Video Marketing Posting Calendar 2020

Use this calendar to organize the dates of distribution for your video marketing program in 2020.

Social Media Marketing Calendar 2020

Use this tool to organize and communicate all of your social media marketing activities for 2020.

Public Relations Calendar 2020

Use this tool to create a public relations calendar for 2020 that will allow you to plan & report on your public relations activities throughout the year.

Project Management Portfolio 2020

Use this tool to track all your projects for 2020, assign ownership & allocate resources, document scope, budget and timelines.

Marketing Communications Calendar 2020

Use this professionally designed calendar to organize and communicate all of your marketing activities for 2020.

Marketing Calendar Template 2020

A professionally designed calendar to organize, summarize and communicate all of your marketing activities for 2020.

Events Database 2020

A professionally designed database & calendar to organize, summarize and communicate all of your marketing events for 2020.

Employee Holiday Calendar 2020

Use the 2020 Employee Holiday Calendar to keep track of employee vacation days, personal days and sick days.

Editorial Calendar Template 2020

Use this calendar template to keep track of your editorial opportunities for 2020.

Content Marketing Editorial Calendar 2020

Use this calendar template to keep track of your content marketing and distribution efforts for 2020.

Blog Post Syndication Calendar 2020

Use the Blog Post Syndication Calendar to organize where each of your blog post content will be syndicated across your marketing channels, including social media and email for 2020.

Agile Content Marketing Calendar 2020

Use this calendar template to keep track of your content marketing efforts through an agile approach.

Advertising Calendar and Budget Template 2020

Use this to organize your advertising campaigns. Track media types, due dates and budget info for 2020.

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eWorkshop: The State of Email Marketing 2019

Email remains one of the most important marketing channels. Join John Follett, Co-Founder of Demand Metric, and Tom Sather, Sr. Director of Research at Validity, as they discuss the results of our 2019  State of Email Marketing Benchmark Study. 

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The State of Email Marketing Video Infographic 2019

Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email. The most recent edition of this research continues to pursue answers to the key question: What separates high-performing email marketers from the rest of the pack?

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The State of Email Marketing Infographic 2019

The top email marketing objectives are communicating with customers (74 percent), building brand awareness (64 percent), and communicating with prospects (63 percent). 

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Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email. 

Linking Content to Revenue in Consulting Firms

Demand Metric recently partnered with Seismic to better understand how Consulting firms utilize technology to improve the collaboration between business development and marketing, and the results are in!

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Linking Content to Revenue in Consulting Infographic

Organizations that embrace sales enablement technology enjoy better alignment and collaboration between marketing and business development teams, leading to more effective content and, ultimately, higher revenue.

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Demand Metric partnered with Seismic to conduct this research study to benchmark how sales enablement technology can impact consulting firms.

Use this Lean Startup Process Diagram to understand and communicate the major phases for starting up a new business, including Concept, Problem/Solution Fit, Product/Market Fit, Growth Hacking, and Scale. 

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