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The State of Email Marketing Video Infographic 2019

Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email. The most recent edition of this research continues to pursue answers to the key question: What separates high-performing email marketers from the rest of the pack?

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The State of Email Marketing Infographic 2019

The top email marketing objectives are communicating with customers (74 percent), building brand awareness (64 percent), and communicating with prospects (63 percent). 

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Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email. 

Linking Content to Revenue in Consulting Firms

Demand Metric recently partnered with Seismic to better understand how Consulting firms utilize technology to improve the collaboration between business development and marketing, and the results are in!

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Linking Content to Revenue in Consulting Infographic

Organizations that embrace sales enablement technology enjoy better alignment and collaboration between marketing and business development teams, leading to more effective content and, ultimately, higher revenue.

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Demand Metric partnered with Seismic to conduct this research study to benchmark how sales enablement technology can impact consulting firms.

Use this Lean Startup Process Diagram to understand and communicate the major phases for starting up a new business, including Concept, Problem/Solution Fit, Product/Market Fit, Growth Hacking, and Scale. 

Use this Startup Concept Document to document your new business idea.  

Use this Lean Startup Business Model canvas template to summarize your business model.

Use this Key Assumptions Validation Workbook to organize how you will systematically validate your key assumptions related to your startup business model and assess the risks and develop contingency plans in the event that your assumptions prove incorrect. 

lean startup experiment planning workbook analysis

Use this Experiement Planning Workbook to analyze each experiment you are considering based on Probability (chances the experiment will be successful), Impact (how will it affect your key metrics, and Feasibility (ease and low cost to attempt).

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Influencer Marketing Framework

Follow this simple framework to develop an Influencer Marketing program that supports your company’s goals & objectives.

Our Sales Intelligence Maturity Model was designed to help organizations by providing a road-map for improving their Sales Intelligence efforts and capabilities.

The Definitive Guide to Influencer Marketing

In this guide, you will discover a distilled best practice approach to Influencer Marketing that will supercharge your strategy and help you conquer influencer marketing.

Our Sales Communication Maturity Model was designed to help organizations by providing a road-map for improving their Sales Communication efforts and capabilities.

Enablement KM Maturity Model

Our Enablement KM Maturity Model was designed to help organizations by providing a road-map for improving their Enablement KM efforts and capabilities.

Influencer Marketing Campaign Metrics Dashboard

Use this template to define, track, and report your Influencer Marketing campaign metrics.

Influencer FTC Disclosure Due Diligence Checklist

Use this checklist ​protect your brand by ensuring that the influencers you leverage adhere to FTC guidelines. 

Influencer Contract Checklist

Use this checklist to ensure that you have conducted your due diligence before entering into a contract with an influencer.

Influencer Verification and Fraud Checklist

Use this checklist as a framework for verifying influencers before engaging with them.

Influencer Comparison and Selection Tool

Use this template to compare influencers for an upcoming Influencer Marketing campaign.

Influencer Usage Database

Use this template to track key information about the influencers that you have engaged or considered.

Influencer Marketing Campaign Budget Template

Use this template to set and track your influencer marketing campaign budget.

Influencer Marketing Campaign Plan & Timeline

Use this tool to ensure the successful execution of an influencer marketing campaign.

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