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Personalization Trends Video Infographic

This video infographic provides statistics, trends and best practices for content personalization.


This video infographic provides statistics and best practices for content personalization.

eWorkshop: Trends in Personalization 2017

Join Jerry Rackley, Chief Analyst at Demand Metric, and Paula Crerar, Vice President at Evergage, to hear exclusive findings from the 2017 Trends in Personalization survey of B2B and B2C marketers, and personalization trends you need to know now.


In this session, we will showcase SAP’s roadmap for account-based personalization, highlighting best practices and recent discoveries along the way. 


Join Jerry Rackley, Chief Analyst at Demand Metric, and Kaitlyn Merola, Senior Manager of Marketing Distribution Strategy at Seismic, as they share and discuss the key findings of our 2016 Content Personalization Benchmark Report.

Use this matrix to compare Personalization platforms based on your requirements.

Use this tool to help you design a Request for Proposal (RFP) for a Personalization platform.

Use this matrix to obtain information about key vendors in the Personalization technology space.

Vicki Martinez's picture
Vicki Martinez

Does your brand have a unique story to tell? Does your message differentiate you from the competition?

Although most management would answer yes to both, emails, website content, and CTAs are still of the generic form letter type.

If you’re not taking the time to personalize marketing efforts, customers won’t take the time to engage. Personalization is no longer a, “let’s just wait and see” tactic. It’s desirable. It’s expected. And it works.

Would you like a lead conversion rate that is 50% better than your competition?

Keep reading.