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Discover how Online Advertising works and which best practices are required to get the best return on investment (ROI). This course goes from fundamental concepts to advanced implementation of paid online advertising strategy.

Discover how SEO works and which best practices are required to get on to the top rankings to get free traffic. This course goes from fundamental concepts to intermediate optimizations, and then advanced implementation of SEO strategy.

This course has 6 video modules that will help you develop a customer engagement plan that improves how customers engage with your company and enables your organization with a customer-centric approach to drive revenue.

This course has 6 video modules that will help you develop a comprehensive strategic marketing plan.

This course has 5 video modules that will help you develop a comprehensive approach to project management.

This course has 6 video modules that will help you develop a comprehensive public relations strategy & plan.

This course has 6 video modules that will help you develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota.

This course has 6 video modules that will help you train sales reps on a consultative approach to selling.

This course has 6 video modules and a tool-kit with 21 tools & templates that will help you develop a comprehensive social media marketing plan.

This course has 5 video modules that will help you help you develop a comprehensive webinar program.

This course has 6 video modules that will help you conduct an effective website redesign.

This course has 8 video modules that will help you develop a comprehensive product development strategy and plan.

This course has 6 video modules that will help you develop and launch a CRM Program that meets your marketing objectives.

This course has 6 video modules that will help you develop a comprehensive lead generation plan.

This course has 5 video modules that will help you build an efficient market research process, a comprehensive market research report and an engaging presentation.

This course has 6 video modules that will help you develop a mobile marketing plan that engages the increasing number of mobile users who are interacting with your brand.

This course has 6 video modules that will help you develop and launch an online community that meets your marketing objectives.

This course has 6 video modules that will help you develop and execute an event marketing plan that meets your marketing objectives.

This course has 6 video modules and a tool-kit with 24 tools & templates that will help you develop a comprehensive content marketing program.

This course has 5 video modules that will help you develop a streamlined approach to agency selection, management and evaluation.

Free

This eWorkshop was presented by VP Research at Demand Metric, Clare Price, at Demand Metric's Digital Marketing Virtual Summit in June of 2014. This workshop discusses the seven components of Digital Marketing on four different levels of maturity.

Free
Building a Social Enterprise

This eWorkshop is ideal for any marketing professional who needs to create a social enterprise by building meaningful relationships with customers, partners, employees and influencers.

Free
Lead Generation Tactics

This eWorkshop discusses the results of a recent study sponsored by Salesfusion, which seeks to understand marketing lead generation tactics.

Free

This eWorkshop discusses the results of a recent study sponsored by SurveyGizmo, which reveals how and why organizations are conducting marketing research, the types they perform, the value of the results, the challenges they face and its future importance.

Free
2014 Marketing Effectiveness

This eWorkshop discusses the results of a recent study sponsored by Pardot, a salesforce.com company, which seeks to understand the effectiveness of the modern marketing organization in 2014.

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