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The State of Video Marketing 2017

In its fourth year, this report on video marketing metrics highlights best practices including video hosting to how video viewing integrates with the sales funnel.

Free

A benchmark report on advanced marketing performance management best practices.

Free

Once again in 2016, VisionEdge Marketing and Demand Metric joined forces to compare and contrast best-in-class marketing organizations with those in the middle of the pack and the laggards.

Free
eWorkshop: Funnel Flow Benchmarking Study - 2017

This live session is ideal if you're looking to understand how well leads flow through your sales & marketing funnel.

This self-assessment tool will help you understand your employees sales enablement skillset.

This self-assessment tool will help you understand your employees product management skillset.

This self-assessment tool will help your marketing team understand how capable they are, and where they can improve.

Free

In 2015, VisionEdge Marketing and Demand Metric joined forces to compare and contrast best-in-class marketing organizations with those in the middle of the pack and the laggards.

Free

This manifesto will discuss the modern marketing dilemma and status quo, and then describe the different kind of thinking required to manage modern marketing performance.

Phi Schmidt's picture
Expert
Phi Schmidt
Expert

In the past decade, the cost and skills needed to produce video has gone down, while the quality and convenience has improved. Video content also benefits tremendously from the social media networks that serve as distribution channels. This study, now in its fourth year, continues to examine how marketers are using video, the new approaches, tools and applications they are using and what kind of results they are getting.

Phi Schmidt's picture
Expert
Phi Schmidt
Expert

Demand Metric, in partnership with MRP, has completed a study about the current state of the funnel. The “funnel flow” survey measured how well leads flow through the sales and marketing funnel. This report shares the data and analysis from this research effort, providing insights on how to optimize the flow of leads through the funnel.