Filter by Topic

Free

This live session is ideal if you're looking to understand the current state of sales tool integration, and what benefits come when tools are integrated.

Free

This webinar will share important data from the content consistency study including content’s importance, role and impact on the customer buying journey. Join us to explore the depth of the sales content problem and to get benchmark data and insights for improvement.

Free
Funnel Flow Benchmarking Study

This video infographic provides statistics and best practices for marketing funnels.

A template to document "journey stages" for each of your shopper personas.

Free

Join 5 C-Level execs from around the world as we leverage learning from literally thousands of ABM programs to help define the next stage of Account-Based Marketing.

Free

Join the "C" executives from: Engagio, Demandbase, Vendemore, Azalead, MRP and Freya News to learn the answers to key questions we all face.

Free

During Q4 2017 Demand Metric connected The Account-Based Marketing Consortium and five C-Level executives in a live discussion. These experts from around the world applied their combined experience to explore what the next stage of ABM will look like.

Free

This live session is ideal if you're looking to understand how well leads flow through your sales & marketing funnel.

Free

A benchmark report on advanced marketing performance management best practices.

Free

In this report, Demand Metric, in partnership with Lucidpress, explore the impact and value of brand consistency.

Free

Demand Metric, in partnership with Vanilla Forums, set out to learn what the customer support landscape looks like and how effective crowd based, self-service support channels are working.

We created the Shopper Marketing Vendor Selection Tool to help you compare and evaluate potential shopper marketing solutions.

Use this matrix to obtain information about key vendors in the Shopper Marketing technology space.

Use this to create fictional personas for the key shoppers you intend to target.

Use this template to outline, summarize, communicate and track your overall shopper marketing plan.

Use this tool to help you design a Request for Proposal (RFP) for a shopper marketing platform.

A template to facilitate the development of standardized interview questions for developing shopper profiles.

Use our Shopper Marketing Program Strategies list to discover opportunities you can leverage while planning for your next shopper marketing campaign.

Use this project plan to outline the key components of your shopper marketing program to steer the direction of your project.

Free
Shopper Marketing Roles Matrix

A roles matrix to help you organize your shopper marketing efforts.

Free

Follow this simple, step-by-step playbook to develop and implement a shopper marketing strategy that increases sales, builds shopper insights, and grows brand awareness.

Our Shopper Marketing Dashboard is designed to help you keep tabs on the most important metrics for your shopper marketing program, to help your team understand the programs impact and growth.

Free

Use this shopper marketing framework to define the activities required to successfully create, plan and execute a shopper marketing plan.

Document the responsibilities and job requirements for a shopper marketing manager within your organization.

Use the Shopper Marketing Maturity Assessment to evaluate where your organization stands when it comes to shopper marketing best practices.

Pages