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This report details the findings of a joint study by Demand Metric and Salesforce Pardot to study the current state of lifecycle marketing, measuring the adoption of this strategy and how it is performing.

Free

This report will present the framework, the maturity milestones it represents, recommended actions to achieve maturity with ABM and therefore maximize its revenue impact.

Use this tool to help you design a Request for Proposal (RFP) for an Email Marketing platform.

Use this tool to help you design an RFP for a Public Relations system.

Use this tool to help you design an RFP for a Mobile Content Development System.

Use this tool to help you design a Request for Proposal (RFP) for a Mobile Application Development System.

Use this tool to help you design a Request for Proposal (RFP) for a Web Content Management System.

Use this tool to help you design a Request for Proposal (RFP) for a Social Listening System.

Use this tool to help you design a Request for Proposal (RFP) for a Social Engagement System.

Use this tool to help you design a Request for Proposal (RFP) for a Social Experience System.

Use this tool to help you design a Request for Proposal (RFP) for a Social Analytics system.

Free

A benchmark report on advanced marketing performance management best practices.

Use this tool to help you design a Request for Proposal (RFP) for a Content Marketing & Distribution System.

Use this tool to help you design a Request for Proposal (RFP) for a Video Marketing platform.

Free
Improving Campaign Conversion with Journey Maps

This How-To Guide has been designed to help you improve the conversion rate of marketing campaigns by aligning tactics and calls-to-action to customer journeys.

Use this tool to help you design a Request for Proposal (RFP) for an Enablement Knowledge Management (Enablement KM) System.

Free

From June 2015 to July 2015, Demand Metric and Demandbase collaborated to explore the current state of ABM adoption, detailing usage and user characteristics.

Use this tool to help you design a Request for Proposal (RFP) for a sales intelligence System.

Use this tool to help you design a Request for Proposal (RFP) for a CPQ System.

Use this checklist to ensure you complete all of the tasks required to produce a video presentation.

Use this checklist to ensure you complete all of the tasks required to produce a live video.

Use this schedule to track all of the tasks associated with a video production initiative.

Use this budget template to set and track your video marketing budgets.

Free

This eWorkshop will help you create and manage a strong Content Marketing program that can vault your company to the top of the thought leader board.

Free

This eWorkshop, presented by Leslie Poston, author of "Social Media Metrics for Dummies" will teach you how to measure the effectiveness of your social media efforts.

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