Hypothesis Testing Tool

Resource Overview

This template will help you test a hypothesis as part of a market research effort.
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Your Problem

You need to test a hypothesis you have generated for a market research study.  You also need to develop a second hypothesis to compare which of the two is supported by the study's data.

Our Solution

Our Hypothesis Testing Tool was created to help you test a hypothesis as part of a market research effort.  The purpose of this tool is to help you set decision-making standards about the validity of sample results that apply to an overall population.

This Microsoft Word tool assists in assessing a null hypothesis and alternative hypothesis to identify which of the two is supported by the data gained through your research.

Key Benefits

  • standardizes hypothesis testing
  • provides a professional format to document hypotheses
  • evaluates data support for null & alternative hypotheses
  • allows for easy communication among market research team
  • encourages documentation of all market research efforts

 

Microsoft Word Document

Estimated Time Required: 2 Hours

Skills Required: Market Research