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Use this mobile marketing framework to define the activities required to successfully create, plan and execute a mobile marketing plan.

Use our UX testing process template to establish a step-by-step process routine to be used duirng your usability testing for website and app development.

Use our checklist to ensure you are leveraging best practices for your shopper marketing mobile strategy.

A simple dashboard to define your key metrics and track and report on your results.

A template to document mobile marketing risks and develop risk mitigation plans.

Use this tool to help you design an RFP for a Mobile Content Development System.

Use this tool to help you design a Request for Proposal (RFP) for a Mobile Application Development System.

How to Launch a Mobile App Guide

A guide to help you understand how to launch your mobile app.

A self-assessment to evaluate your organization's mobile marketing maturity.


In a July 2014 study, Demand Metric collaborated with Ascend2 to conduct a survey to find about the current state of mobile marketing.