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Use this digital marketing framework to define the activities required to successfully create, plan and execute a digital marketing program.

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Use this modern content marketing framework to define the activities required to successfully create, plan and execute a content marketing plan.

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Follow this simple framework to leverage our top 25 tools, designed to help you achieve immediate marketing results.

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Digital Marketing Benchmark Report 2015

In a November 2014 study sponsored by Demandbase, Demand Metric conducted a survey to took a close look at digital marketing to understand current practices, goals, strategies, metrics and effectiveness.

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In it's four year, this global benchmarking research project aims to establish a statistically relevant set of metrics so that associations and non-profits can understand how they compare across the following areas: Departmental ownership vs. execution, Digital marketing budgets, Digital marketing skill assessments and Digital marketing channels.

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Read this best practices report to learn how Digital Marketing has evolved and how to implement Digital Marketing functions within your company.

Use this to define, track and report on your key content marketing program metrics and KPIs.

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Join Jerry Rackley, Chief Analyst at Demand Metric, and Tyler Lessard, CMO at Vidyard, as they discuss the key findings of our 2015 Video Content Metrics Benchmark Report.

A simple dashboard to define your key metrics and track and report on your results.

Use this tool to help you design a Request for Proposal (RFP) for an Email Marketing platform.

Use this tool to help you design a Request for Proposal (RFP) for a Video Marketing platform.

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From June 2015 to July 2015, Demand Metric and Demandbase collaborated to explore the current state of ABM adoption, detailing usage and user characteristics.

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Scott Brinker, president, CTO and co-founder of ion interactive shares insights from recent research on Digital Body Language, sharing his perspective and research results on the problems and pathways to better sharing and utilizing this valuable data.

Use this to define, track and report on your key Social Media program metrics and KPIs.

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In June 2013, Demand Metric conducted a benchmarking study to assess the impact online display advertising and real-time bidding is having on the online advertising landscape.

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In a March 2014 study sponsored by Vidyard, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing video marketing success in the upcoming year.

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In a July 2014 study, Demand Metric collaborated with Ascend2 to conduct a survey to find about the current state of mobile marketing.

A self-assessment to evaluate your organization's mobile marketing maturity.

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From May 2015 to June 2015, ion interactive sponsored a Demand Metric study to explore how well digital body language is living up to its potential.