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Free

This webinar will examine the role of the sales proposal in today’s buyer-centric world and present proven strategies to better align your content with buyers’ decision-making behaviors.

Free

This live session is ideal if you're looking to understand the current state of sales tool integration, and what benefits come when tools are integrated.

Free
Sales Enablement Framework

Use this sales enablement framework to define the activities required to successfully create, plan and execute a sales enablement program.

Free

Joining James will be Dr. Tom Sant, who will show you how to apply this method to all sales content. Together they will show you how to write a sales message that gets people to open and read it, and fires them up to respond.

Marketing Collateral Management Tool

Use this database to ensure your marketing collateral is up-to-date and well distributed.

Free

This presentation will share the results of this research, including the commitment to Sales Enablement, the content assets it helps deliver, the benefits adherents are getting from it, and how content is affected by the presence of a Sales Enablement process.   

Free

Join industry expert Janelle Johnson, Senior Director of Demand Generation of Act-On Software, as she shows the benefits of using marketing automation to help sales improve efficiency, and achieve higher close rates.

Free

Join Kate Moore, Director of Revenue Marketing at Salesfusion, to learn how sales and marketing teams are making it work day-to-day.

Sales Enablement RFP Template

A template to create an request for proposal (RFP) for a sales enablement system.

A checklist to ensure you have provided all the tools your sales team will need.

Free
Optimizing Asset Management for Sales Success

The purpose of this How-To Guide is to provide Modern Marketers with a clear understanding of how to effectively use Asset Management Systems as a Sales Enablement tool.

Use this budget template to set and track your Sales Enablement budget.

Use this tool to help you design a Request for Proposal (RFP) for an Enablement Knowledge Management (Enablement KM) System.

Use this tool to help you design a Request for Proposal (RFP) for a sales intelligence System.

Use this tool to help you design a Request for Proposal (RFP) for a CPQ System.

Free

Read this best practices report to learn how sales enablement has developed and how to implement the sales enablement function within your company.

Enablement KM Maturity Assessment

Use this tool to measure your organization's enablement knowledge management (KM) capabilities.

Sales Intelligence Maturity Assessment

Use this tool to measure your organization's sales intelligence capabilities.

Free
Sales and Marketing Alignment Webinar

This eWorkshop evaluates the results of the Demand Metric Benchmark Study hosted to explore the relationship between sales & marketing and the relationship's effect on revenue performance.

Free
Sales Enablement: Benchmark Study Report

In August 2013, Demand Metric conducted a benchmarking study that reveals what Sales Enablement does in firms where it's effective, how it's staffed, measured & managed and best practices to improve the effectiveness of your own Sales Enablement function.

Free
Building Content to Support the Buying Process

This eWorkshop will teach you how to win the content battle with a content marketing plan that reaches the 70-80% of prospects before they've made their buying decision.

Smart Project: Sales Training

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Related Resources 

Our Sales Training Smart Project will guide you through the steps to successfully create a sales training program that gets new reps selling fast.  This project plan contains over 20 resources including training courses, playbooks, frameworks, how-to guides, tools, templates, and webinars.