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Free
Org Structure Guide

This How-To Guide was designed to help you understand what the common Marketing organizational charts look like, the pros and cons of each structure, and how to select the best org structure for your company. 

Use our UX testing process template to establish a step-by-step process routine to be used duirng your usability testing for website and app development.

Free

Use this shopper marketing framework to define the activities required to successfully create, plan and execute a shopper marketing plan.

Our Shopper Marketing Dashboard is designed to help you keep tabs on the most important metrics for your shopper marketing program, to help your team understand the programs impact and growth.

Use our checklist to ensure you are leveraging best practices for your shopper marketing contest.

Use our checklist to ensure you are leveraging best practices for your shopper marketing mobile strategy.

Use this to define, track and report on your Demand Generation metrics.

Use this template to detail all of the elements of an important initiative you will embark on in the upcoming year.

Free

Use this tool to create a public relations calendar for 2019 that will allow you to plan & report on your public relations activities throughout the year.

Free

Use this to define, track and report on your Customer Engagement metrics.

Free

Use this calendar template to keep track of your content marketing efforts through an agile approach.

Use this database to document the details of each video in your program and track your videos by content type.

Free

Use this webinar program framework to define the activities required to successfully create, plan and execute a webinar program.

The Messaging Approval Form is designed to ensure all messages within your organization are approved before they are used publicly.

Use the Crisis Coverage Checklist to leverage best practices when tracking media coverage of any crisis.

Free
The Definitive Shopper Marketing Guide

In this guide, you will discover a distilled best practice approach to Shopper Marketing that will superpower your strategy and lead you in the direction of success.

Free

Join Demand Metric Chief Analyst Jerry Rackley as he shares 10 key success factors and a 3 step action plan for implementing a customer lifecycle marketing strategy.

Free

This video infographic provides statistics and best practices for account-based marketing.

Free

A professionally designed calendar to organize, summarize and communicate all of your marketing activities for 2018.

Use this tool to organize and communicate all of your social media marketing activities for 2018.

A professionally designed database & calendar to organize, summarize and communicate all of your marketing events for 2018.

A report to track editorial calendar opportunities and their associated deadlines for 2018.

Use this to organize important information for all of your conference attendees.

Leverage the Agency Transition Termination Notice Letter Template to send a letter to your existing agency partner notifying them about the end of your relationship, and beginning of the transition process.

Free

In July 2013, Demand Metric conducted a benchmarking study to assess the effectiveness of email as a marketing channel, and to understand the impact of multiple factors known to negatively impact email marketing campaigns.

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