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Use this public relations framework to define the activities required to successfully create, plan and execute a public relations plan.

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Use this product marketing framework to define the activities required to successfully create, plan and execute a product marketing plan.

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Use this lead generation framework to define the activities required to successfully create, plan and execute a lead generation plan.

Use our UX testing process template to establish a step-by-step process routine to be used duirng your usability testing for website and app development.

Free
The Ultimate Guide to ABM

Read this Ultimate Guide to learn how ABM can help you acquire more new customers at target accounts and align sales & marketing around a common goal: revenue growth.

Use this to organize important information for all of your conference attendees.

Influencer Marketing Campaign Metrics Dashboard

Use this template to define, track, and report your Influencer Marketing campaign metrics.

Free

Vidyard and Demand Metric have researched the state of video marketing on an annual basis since 2014. This report summarizes the results of the 2019 research survey, which examines what marketers are doing with video and how it is performing.

The State of Email Engagement 2019 Video Infographic

Return Path and Demand Metric partnered to study the state of email marketing to equip marketers with data and best practices to improve the use of email. 

The State of Email Engagement 2019 Infographic

Return Path and Demand Metric partnered to study the state of email marketing to equip marketers with data and best practices to improve the use of email. 

 

Free

Use this shopper marketing framework to define the activities required to successfully create, plan and execute a shopper marketing plan.

Our Shopper Marketing Dashboard is designed to help you keep tabs on the most important metrics for your shopper marketing program, to help your team understand the programs impact and growth.

Use our checklist to ensure you are leveraging best practices for your shopper marketing contest.

Use our checklist to ensure you are leveraging best practices for your shopper marketing mobile strategy.

Use this database to ensure your marketing collateral is up-to-date and well distributed.

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In July 2013, Demand Metric conducted a benchmarking study to assess the effectiveness of email as a marketing channel, and to understand the impact of multiple factors known to negatively impact email marketing campaigns.

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In June 2013, Demand Metric conducted a study to assess sales and marketing alignment and how it impacts revenue performance.

The Messaging Approval Form is designed to ensure all messages within your organization are approved before they are used publicly.

Use the Crisis Coverage Checklist to leverage best practices when tracking media coverage of any crisis.

Free

This video infographic provides statistics and best practices for account-based marketing.

Our Blogging Metrics Dashboard is designed to help you keep tabs on the most important metrics for your blog, to help your team understand your company blogs impact and growth.

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Join Demand Metric Chief Analyst Jerry Rackley as he shares 10 key success factors and a 3 step action plan for implementing a customer lifecycle marketing strategy.

Free
The State of the ABM Tech Stack Infographic

60% of respondents list marketing with personalized content as the strategy area most in need of a technology assist.

Measuring account engagement and developing a target account list rounded out the top three areas in need of a tech assist.

Free

Use this webinar program framework to define the activities required to successfully create, plan and execute a webinar program.

Free
The Definitive Shopper Marketing Guide

In this guide, you will discover a distilled best practice approach to Shopper Marketing that will superpower your strategy and lead you in the direction of success.

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