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In July 2013, Demand Metric conducted a benchmarking study to assess the effectiveness of email as a marketing channel, and to understand the impact of multiple factors known to negatively impact email marketing campaigns.

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In June 2013, Demand Metric conducted a study to assess sales and marketing alignment and how it impacts revenue performance.

Use this database to ensure your marketing collateral is up-to-date and well distributed.

The Messaging Approval Form is designed to ensure all messages within your organization are approved before they are used publicly.

Use the Crisis Coverage Checklist to leverage best practices when tracking media coverage of any crisis.

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The State of Email Marketing Video Infographic 2019

Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email. The most recent edition of this research continues to pursue answers to the key question: What separates high-performing email marketers from the rest of the pack?

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This video infographic provides statistics and best practices for account-based marketing.

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Join Demand Metric Chief Analyst Jerry Rackley as he shares 10 key success factors and a 3 step action plan for implementing a customer lifecycle marketing strategy.

Our Blogging Metrics Dashboard is designed to help you keep tabs on the most important metrics for your blog, to help your team understand your company blogs impact and growth.

Use this Startup Concept Document to document your new business idea.  

Influencer Marketing Service Provider RFP Template

A template to create a request for proposal (RFP) for an Influencer Marketing service provider.

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Use this webinar program framework to define the activities required to successfully create, plan and execute a webinar program.

ABM Program Budget Template

Use our ABM Program Budget Template to create an ABM program budget and track your spending.

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The Definitive Shopper Marketing Guide

In this guide, you will discover a distilled best practice approach to Shopper Marketing that will superpower your strategy and lead you in the direction of success.

Leverage the Agency Transition Termination Notice Letter Template to send a letter to your existing agency partner notifying them about the end of your relationship, and beginning of the transition process.

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The State of Email Marketing Infographic 2019

The top email marketing objectives are communicating with customers (74 percent), building brand awareness (64 percent), and communicating with prospects (63 percent). 

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Join Jerry Rackley, Chief Analyst at Demand Metric, and Kaitlyn Merola, Senior Manager of Marketing Distribution Strategy at Seismic, as they share and discuss the key findings of our 2016 Content Personalization Benchmark Report.

Use our checklist to ensure you are leveraging best practices for your digital and/or traditional signs.

Use our checklist to ensure you are leveraging best practices for your shopper marketing coupon campaign.

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In this report, Demand Metric, in partnership with Lucidpress, explore the impact and value of brand consistency.

Use this to define, track, and report on your key marketing metrics.

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Jennifer King, Product Marketing Manager at CallidusCloud, will walk you through how to identify and fix your sales content problem through a step-by-step process. 

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Joining James will be Dr. Tom Sant, who will show you how to apply this method to all sales content. Together they will show you how to write a sales message that gets people to open and read it, and fires them up to respond.

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This live session is ideal for sales & marketing professionals who are responsible for driving revenue.

Use this checklist to ensure you complete all of the steps associated with pre-production for videos.

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