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Free

Use this product development framework to define the activities required to successfully create, plan and execute a product development plan.

Free

Use this modern go-to-market framework to define the activities required to successfully build market-driven products & services that customers will accept.

Free

Use this step-by-step playbook and set of 19 premium tools and templates to develop a comprehensive product development strategy & plan.

Business Model Canvas Template (Word)

Use this template to define your business model. 

Business Model Canvas Template (PowerPoint)

Use this Microsoft PowerPoint template to define your business model.

Business Model Canvas Template (Excel)

Use this Microsoft Excel template to define your business model.

This course has 5 video modules that will help you build an efficient market research process, a comprehensive market research report and an engaging presentation.

This course has 8 video modules that will help you develop a comprehensive product development strategy and plan.

Free
Conducting Successful Product Launches

Read this guide to learn how to conduct a successful product launch.

A template to help you create a plan for your upcoming exploratory research initiative.

Free

This eWorkshop will help you prepare a request for significant funding outside your normal annual operating budget to invest in product development.

Free
Creating a Product Business Case

A guide to help you understand the intricacies of writing a product business case.

Use this template for any corporate product investment and as a formal communication document.

Free
Facilitating Insightful Focus Groups

This guide provides practical advice for conducting insightful focus group sessions.

An analysis tool to define the primary & secondary applications for a new product.

Use this to communicate the 5 key stages of product development, define checkpoints for go/no-go decisions, and document required deliverables.

A template to document your objectives, initiatives, measures, and targets for the next 12-18 months.

A matrix to assess new products that are proposed or currently in development.

Use to evaluate product development initiatives based on strategic fit, economic impact, and feasibility.

Use this to program delivery dates for product feature releases.

Use this tool to improve market research, product strategy, capabilities, technology, and product marketing.

Use this tool to analyze product or feature category leaders among your top 5 competitors.

Use this tool to define, track, and report on your key product development metrics.

Use this to determine which stage of the product lifecycle each of your products fall under.

Use this tool to assess your organization's product development processes and capabilities.

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