Exploratory Research Plan Template

Resource Overview

A template to help you create a plan for your upcoming exploratory research initiative.


Related Resources

Your Problem

You are at the beginning of your market research initiative and interested in learning more about your research problem.  You need to create a plan to conduct an exploratory research initiative.

Our Solution

Our Exploratory Research Plan Template will help you communicate your plan for conducting exploratory research.  This document will help you discover more about your research problem and help you to determine the best research design, data collection method, and selection of subjects for your upcoming market research initiative. 

For background info, read our Executive Summary: Performing Exploratory Research.

Key Benefits

  • easy to use and modify
  • professionally formatted template
  • lays out well-researched guidelines
  • save 3 hours on formatting
  • provides preliminary charts for planning


Microsoft Word Document

Estimated Time Required: 4 Hours

Skills Required: Research Planning