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Free

This eWorkshop will discuss Demand Metric's 2014 Marketing Outlook; our best research, marketing moments and industry influencers from 2013 and our predictions, new ideas and emerging vendors & products we see for 2014.

Free

This eWorkshop presents key findings from this recently concluded study by sharing the results and providing some high-level recommendations about how to mitigate these barriers to email marketing success.

Free
Engaging Users with Gamification

Read this How-To Guide outlines to learn what gamification is and how gamification can benefit your online community as well as your organization.

This course has 6 video modules that expand on our Product Marketing Plan Methodology and Tool-Kit.

Free
Creating Successful Online Videos

If you give people a choice between watching a short instructional video and reading a manual, most will choose the video. Read this guide to help you understand the importance of online videos and how to create your own for your business.

Use this to create a graphical representation of the duration of your marketing initiatives over a time period.

Free

In a July 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing Marketing Automation success in the upcoming year.

Free

In a March 2014 study sponsored by Vidyard, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing video marketing success in the upcoming year.

Free

In a July 2014 study, Demand Metric collaborated with Ascend2 to conduct a survey to find about the current state of mobile marketing.

Free

In a September 2014 study sponsored by Search Metrics, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.

Online Communities Technology Overview

Our Online Communities Technology Overview highlights the Online Community technology space at a high-level.

This course has 5 video modules that will help you build an efficient market research process, a comprehensive market research report and an engaging presentation.

This course has 5 video modules that will help you help you develop a comprehensive webinar program.

This course has 6 video modules and a tool-kit with 24 tools & templates that will help you develop a comprehensive content marketing program.

Free
B2B DISPLAY ADVERTISING

Read this How-To Guide outlines to learn what B2B Display Advertising is and how B2B Display Advertising can benefit your organization.

Free

This How-To Guide is designed to provide marketers with the information and resources they need to effectively manage their users’/customers’ online experiences based on leading-edge customer profile management and registration systems and strategies.

Free

In a February 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing content marketing success in the upcoming year.

Free
Digital Marketing Benchmark Report 2015

In a November 2014 study sponsored by Demandbase, Demand Metric conducted a survey to took a close look at digital marketing to understand current practices, goals, strategies, metrics and effectiveness.

Free
Data Enhancement Guide

Read this How-To Guide outlines to learn what Data Enhancement is and how Data Enhancement can benefit your organization.

Free

In July 2013, Demand Metric conducted a benchmarking study to assess the effectiveness of email as a marketing channel, and to understand the impact of multiple factors known to negatively impact email marketing campaigns.

A self-assessment to evaluate your organization from a Branding perspective.

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