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Use this mobile marketing framework to define the activities required to successfully create, plan and execute a mobile marketing plan.

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Use this public relations framework to define the activities required to successfully create, plan and execute a public relations plan.

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Use this product marketing framework to define the activities required to successfully create, plan and execute a product marketing plan.

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Use this lead generation framework to define the activities required to successfully create, plan and execute a lead generation plan.

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The Definitive Shopper Marketing Guide

In this guide, you will discover a distilled best practice approach to Shopper Marketing that will superpower your strategy and lead you in the direction of success.

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This video infographic provides statistics and best practices for content personalization.

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Personalization Trends Video Infographic

This video infographic provides statistics, trends and best practices for content personalization.

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The State and Impact of Content Consistency Video Infographic

This video infographic provides statistics and best practices for content consistency.

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Training Course: Demand Generation (2242)

This video infographic provides statistics and best practices for association digital marketing.

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Join Jerry Rackley, Chief Analyst at Demand Metric, and Paula Crerar, Vice President at Evergage, to hear exclusive findings from the 2017 Trends in Personalization survey of B2B and B2C marketers, and personalization trends you need to know now.

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In it's four year, this global benchmarking research project aims to establish a statistically relevant set of metrics so that associations and non-profits can understand how they compare across the following areas: Departmental ownership vs. execution, Digital marketing budgets, Digital marketing skill assessments and Digital marketing channels.

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Funnel Flow Benchmarking Study

This video infographic provides statistics and best practices for marketing funnels.

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During Q4 2017 Demand Metric connected The Account-Based Marketing Consortium and five C-Level executives in a live discussion. These experts from around the world applied their combined experience to explore what the next stage of ABM will look like.

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In this report, Demand Metric, in partnership with Lucidpress, explore the impact and value of brand consistency.

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Demand Metric, in partnership with Vanilla Forums, set out to learn what the customer support landscape looks like and how effective crowd based, self-service support channels are working.

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A benchmark report on advanced marketing performance management best practices.

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Shopper Marketing Roles Matrix

A roles matrix to help you organize your shopper marketing efforts.

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Our Shopper Marketing Maturity Model was designed to help organizations with a roadmap for improving their shopper marketing capabilities.

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Use this shopper marketing framework to define the activities required to successfully create, plan and execute a shopper marketing plan.

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A benchmark report on content personalization trends and best practices.

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A benchmark report to explore the ROI that B2B organizations are getting from their Social Media investments.

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This report presents the current state of B2B demand generation, specifically gathering data to understand whether, and if so, and where predictive analytics can contribute to greater demand generation effectiveness.

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Interactive Video Infographic

This video infographic provides statistics and best practices for interactive video.

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Use the Crisis Communications Team Roles Matrix to assign key roles and responsibilities to your team.

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Org Structure Guide

This How-To Guide was designed to help you understand what the common Marketing organizational charts look like, the pros and cons of each structure, and how to select the best org structure for your company. 

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