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Free
CRM Consulting Partners Revealed

A guide to help you understand why hiring a consultant for your CRM initiative can be beneficial.

Free

A guide to help you learn more about and build your public relations capabilities.

Free

This report presents the findings of our Inbound Marketing research, providing all marketers with a useful set of benchmarks to compare their use of these approaches.

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Use this step-by-step playbook and set of 16 premium tools and templates to develop a comprehensive public relations strategy & plan.

Free

Use the Crisis Communications Team Roles Matrix to assign key roles and responsibilities to your team.

Free

Follow this simple, step-by-step, playbook to develop and implement a demand generation strategy that provides a steady flow of qualified, engaged leads for your sales team.

Free

Use this step-by-step playbook and set of 33 premium tools and templates to create a comprehensive marketing communications plan.

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Use this step-by-step planning playbook and set of 31 premium tools and templates to create a comprehensive market research process, report & presentation.

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Use this step-by-step playbook and set of 26 premium tools and templates to create a comprehensive webinar program.

Free
Shopper Marketing Roles Matrix

A roles matrix to help you organize your shopper marketing efforts.

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A roles matrix to help you organize your Digital Marketing efforts.

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This eWorkshop will focus on the strategies, technologies and best practices for using marketing automation to optimize channel partnerships.

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This guide provides practical advice about how to hire an online community manager.

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Gamification Technology Overview

Our Gamification Technology Overview highlights the Gamification technology space at a high-level.

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Read this best practices report to learn how Digital Marketing has evolved and how to implement Digital Marketing functions within your company.

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This eWorkshop will discuss Demand Metric's 2014 Marketing Outlook; our best research, marketing moments and industry influencers from 2013 and our predictions, new ideas and emerging vendors & products we see for 2014.

Free
Engaging Users with Gamification

Read this How-To Guide outlines to learn what gamification is and how gamification can benefit your online community as well as your organization.

Free
Creating Successful Online Videos

If you give people a choice between watching a short instructional video and reading a manual, most will choose the video. Read this guide to help you understand the importance of online videos and how to create your own for your business.

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The State of Video Marketing 2017

In its fourth year, this report on video marketing metrics highlights best practices including video hosting to how video viewing integrates with the sales funnel.

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In a July 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing Marketing Automation success in the upcoming year.

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In a March 2014 study sponsored by Vidyard, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing video marketing success in the upcoming year.

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In a July 2014 study, Demand Metric collaborated with Ascend2 to conduct a survey to find about the current state of mobile marketing.

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In a September 2014 study sponsored by Search Metrics, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.

Online Communities Technology Overview

Our Online Communities Technology Overview highlights the Online Community technology space at a high-level.

Free
B2B DISPLAY ADVERTISING

Read this How-To Guide outlines to learn what B2B Display Advertising is and how B2B Display Advertising can benefit your organization.

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