eWorkshop: How to Connect the Dots Between Marketing Automation & Revenue Generation

Resource Overview

Learn how world-class Enterprises are standardizing company-wide analytics and reporting in order to clearly prove the impact their investments have on the organizations top line growth.

 

eWorkshop Description:

In the age of the customer, it's becoming increasingly important for marketing teams to personalize their programs to improve the buying experience, accelerate conversions from lead to close and (most importantly) accurately attribute revenue to marketing campaigns.

Join Stephanie Burton, Sr. Product Marketing Manager at GoodData, to learn how world-class Enterprises are:

  • Standardizing Company-Wide Analytics
  • Reporting in order to clearly prove the impact their investments have on the organizations top line growth.
     

About the Presenters

Stephanie Burton - Senior Product Marketing Manager at GoodData

Rather than spending precious resources building and maintaining infrastructure, the GoodData Platform lets you focus on turning your information assets into targeted insight across your business networks.