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This video infographic provides statistics and best practices for sales content.
This webinar dives deep into the 'Sales Content ROI Benchmark Report' and is chock-full of incredibly interesting data about content distribution, content usage, content metrics, ROI, and revenue attribution.
Demand Metric and Seismic partnered to better understand the current state of B2B sales content ROI and the factors that drive it.
The purpose of this How-To Guide is to provide Modern Marketers with a clear understanding of how to effectively use Asset Management Systems as a Sales Enablement tool.
Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program.
Organizations that embrace sales enablement technology enjoy better alignment and collaboration between marketing and business development teams, leading to more effective content and, ultimately, higher revenue.
Demand Metric partnered with Seismic to conduct this research study to benchmark how sales enablement technology can impact consulting firms.
From June 2015 to July 2015, Demand Metric and Showpad collaborated to conduct a survey to understand the sales-marketing relationship around content, and how it affects sales interactions.
Use this demand generation framework to define the activities required to successfully create, plan and execute a demand generation program.
This eWorkshop will teach you how to win the content battle with a content marketing plan that reaches the 70-80% of prospects before they've made their buying decision.
Read this how-to guide to learn how to use journey maps to develop a better content strategy.
This video infographic provides statistics and best practices for content consistency.
To discover the impact of content consistency, Demand Metric partnered with MarcomCentral to assess the state of content consistency and discover how inconsistent – fragmented – content impacts the sale team and revenue.
In a February 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing content marketing success in the upcoming year.
Our Content Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Content Marketing space.
This eWorkshop will cover what Case Studies are, how to create them and what to do with them.