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Use this market research framework to define the activities required to successfully create, plan and execute a market research plan.
In a January & February 2014 study sponsored by SurveyGizmo, Demand Metric partnered with the Marketing Research Association (MRA) to provide a unique view of marketing research from two perspectives.
Read this guide to learn the steps needed in order to successfully enter the European market.
Read this guide to learn how to begin any market research effort and how to conduct exploratory research successfully.
This eWorkshop will teach you how to use Facebook data to gain important insights into consumers demographics, interests, activities and preferences.
This guide provides practical advice for conducting insightful focus group sessions.
This guide provides practical advice for gaining insight from market research initiatives.
This eWorkshop will cover how to develop an effective survey.