Shopper Marketing Project Plan

Your Problem

You need to begin planning for your shopper marketing program.  You also want to create a complete outline of the project to share with your project team and senior management to ensure full approval & support.

Our Solution

We created the Shopper Marketing Project Plan to provide you with a standard outline for a shopper marketing initiative. Utilize this Microsoft Word document to help you ensure full support & approval from senior management, steer the direction of your shopper marketing program and communicate project details to your team.

Complete the following sections as fully as possible: Project Overview, Project Description, Key Success Factors, Risk Identification, Project Stakeholders, Communication Plan, Decision Rights and Approval.

Key Benefits

• includes an example plan
• outlines key areas to consider during planning
• acts as a communication device
• can be easily edited
• provides a professional project plan document