Infographic: The State of Trade Show Marketing

Resource Overview

This infographic provides statistics and best practices for the state of trade show marketing.

 

 

Demand Metric partnered with SummitSync to research how pre-show collaboration between sales and marketing impacts return on investment (ROI). This research effort also sought to answer the question: Are companies that report revenue growth doing something different when it comes to trade shows?

This infographic presents the key findings of this research and provides a 6-Step Action Plan to help you maximize your ROI for trade shows, events and conferences.