CPQ Solution Study

Resource Overview

Our CPQ Solution Study covers one of the six categories presented in our Sales Enablement Best Practices Report.


Related Resources

Our Configure, Price, Quote (CPQ) Solution Study covers one of the six categories presented in our Sales Enablement Best Practices ReportAs the name implies, Configure, Price, Quote (CPQ) solutions provide functionality to support complex sales transactions. CPQ systems enable sales teams to custom design or configure a solution for a customer from different product sets, options or piece parts; price the solution appropriately and prepare a quote for the customer in a negotiated sales situation. 
We define CPQ as comprising the strategies, processes, technologies and tools that support the organization’s ability to effectively configure products/services from a set of options, price a customized solution based on relevant internal and external factors and provide a digitally generated quote for customer signature and payment.  

This study covers the following sections:

  • Executive Summary
  • What is Configure, Price, Quote?
  • Benefits of CPQ
  • The CPQ Solutions Landscape
  • CPQ Deployment Lifecycle
  • Vendor Selection Criteria
  • Action Plan
  • Analyst Bottom Line
  • About the Research Analysts
  • Our Solution Study Methodology
  • About Demand Metric


There are 8 premium tools & templates linked inside of this solution study:

  1. CPQ Readiness Assessment
  2. Sales Enablement Framework
  3. CPQ Strategy Scorecard
  4. CPQ Vendors Matrix
  5. CPQ System RFP Template
  6. CPQ Vendor Evaluation Matrix
  7. MarCom Plan Methodology
  8. CPQ Program Metrics Dashboard