Product Launch Plan Template

Resource Overview

Use this to create a Product Launch Plan that successfully gets your product to market.


Related Resources

Your Problem

You need to keep the product development team on track through all phases of the launch process.

Our Solution

Use our template to develop a Product Launch Plan, which is an internal document that is shared among members of the launch team. There are 11 sections in this document: Executive Summary, Go To Market Plan, Product Release Milestones, Plans & Deliverables by Department, Launch Budget & Revenue Forecast, Pricing, International, Support Plan, Risk, Launch Status Communications and Appendices. Download our free Product Development Strategy Methodology to see how this tool functions as part of a product development process.

Key Benefits

  • increased project documentation
  • more accountability for team members
  • support for budget approval
  • save 6 hours on formatting
  • demonstrate credibility to management


Microsoft Word Document

Estimated Time Required: 6 Hours

Skills Required: Management Reporting