Agency Management Methodology & Tool-Kit Launched!

Jesse Hopps's picture
Jesse Hopps
Jesse Hopps wrote:

Our Agency Management Methodology is a 24-page PDF planning methodology that highlights our premium tool-kit of 15 premium tools & templates (available for download to Research, Executive & Enterprise level members) to help you develop a streamlined approach to agency selection, management and evaluation.

Demand Metric methodologies are step-by-step guides that help you build strategic processes using "Best Practices" and other Demand Metric tools & templates. For background info on Demand Metric methodologies, read our blog post: Much Ado About Methodologies.

Stages of this methodology include:

  1. Prepare
  2. Research
  3. Select
  4. Communicate
  5. Manage


There are 15 premium tools & templates linked inside of this methodology to facilitate the process.

  1. Project Charter Template
  2. Marketing Strategy Scorecard
  3. Marketing Budget Template
  4. Ad Agency Request For Information Template
  5. Non-Compete Agreement Template
  6. Non-Disclosure Agreement Template
  7. Ad Agency RFP Template
  8. Agency Selection Tool
  9. Consultant Evaluation Matrix
  10. Ad Agency Agreement Template
  11. Creative Strategy Survey Tool
  12. Creative Brief Template
  13. Project Management Template
  14. Project Status Report Template
  15. Agency Performance Review

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Resource Reference 
Agency Management Playbook

Use this step-by-step playbook and set of 28 premium tools and templates to develop an approach to agency selection, management and evaluation.