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How Are Companies Using Social Media Analytics?

How Are Companies Using Social Media Analytics?
  • 70% of organizations don't know what kind of ROI their social media efforts are delivering
     

Apple buys social-analytic company Topsy for $200M

Apple buys social-analytic company Topsy for $200M

According to a report in the Wall Street Journal, Apple has acquired social media analytic company Topsy Labs Inc. for $200 million.

LinkedIn Says Half of Users to Come Via Mobile Next Year

LinkedIn Says Half of Users to Come Via Mobile Next Year

Bloomberg reports that Linkedin, the professional-networking site with more than 238 million members, expects half its users to access the service