Unique Selling Proposition Template

Resource Overview

A professionally designed template to help you craft your product's USP.


Related Resources

Your Problem

You need to explain to your prospective customers why should they buy from you.

Our Solution

We created the Unique Selling Proposition Template to help you reflect your positioning and craft your product's unique selling proposition (USP) statement.  This Microsoft Word document will help you distinguish your brand and product to help customers understand why they should buy from your company.

Key Benefits

  • easy to edit worksheet
  • support for product launches
  • ensures positioning work is completed
  • audits product features and uniqueness
  • save 2 hours on writing & formatting


Microsoft Word Document

Estimated Time Required: 2 Hours

Skills Required: Product Positioning