A tool to evaluate mobile initiatives based on brand promotion quality, lead quality, and cost.
Mobile Marketing Channel Selection Tool
Resource Overview
Related Resources
Your Problem
You need to select which mobile marketing channels to use.
Our Solution
We created the Mobile Channel Selection Tool to evaluate mobile initiatives based on brand promotion quality, lead quality, and cost. This Microsoft Excel spreadsheet allows you to evaluate multiple mobile marketing channels to find the best fit for your organization. Once you have ranked each channel, view the bubble matrix chart to communicate the findings of your analysis.
Key Benefits
- evaluate multiple mobile marketing channels
- rank channels for brand promotion
- evaluate lead quality for each channel
- save 2 hours on formatting
- consider the cost to implement