FREE eWorkshop: The Cost of Dirty Marketing & Sales Data

Lauren Follett's picture
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Lauren Follett
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Lauren Follett wrote:

Now available On-Demand!

CLICK HERE to listen to the live webinar recording and download the slides!

The data stored in CRM and marketing automation systems is vital when it comes to generating revenue, yet just 38% of organizations in this study report having "clean" data. 

During this free eWorkshop, Chief Analyst Jerry Rackley will present results from the recent Sales & Marketing Data Quality study:

  • The impact of dirty data on conversion rates
  • An overview of how and where data is stored, cleaned and managed
     

Workshop attendees can learn and apply the best practices identified in the study to get the benefits of better sales & marketing data quality.

BONUS: eWorkshop attendees will receive a free copy of the Sales & Marketing Data Quality Benchmark Study report!

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Resource Reference 
Big Data and Marketing Infographic

This infographic provides statistics and best practices for content marketing.