MarCom Objectives Worksheet
A template to help you write your MarCom plan objectives.
You need to write your MarCom plan objectives for each audience your plan will address.
We created the MarCom Objectives Worksheet to help you formally write your MarCom plan objectives. This Microsoft Excel spreadsheet enables you to document the following elements: target audience for the communications, the desired or ideal response to these communications, indicators or measures of response, the timeframe over which the communications should occur and the response made. You can use this format for each audience you are plan on addressing with your MarCom plan.
- easy to use Excel format
- provides example objectives
- facilitates communication
- clearly outlines MarCom strategy
- save 2 hours on formatting
Microsoft Excel Spreadsheet
Estimated Time Required: 2 Hours
Skills Required: Strategic Planning