Online Community Plan Playbook

Our Online Community Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop and launch an online community that meets your marketing objectives.

Demand Metric playbooks are step-by-step guides that help you build strategic processes using "Best Practices" and other Demand Metric tools & templates. For background info on Demand Metric playbooks (aka methodologies), read our blog post: Much Ado About Methodologies.

Stages of this playbook include:

1. Prepare
2. Plan
3. Select
4. Implement
5. Launch
6. Measure

There are 22 premium tools & templates linked inside of this playbook to facilitate the process.

1. Leveraging Public Communities
2. Engaging Users with Gamification
3. Gamification Infographic
4. Online Community Readiness Assessment
5. Online Community Strategy Scorecard
6. Online Community Business Case
7. Online Community Project Plan
8. Online Community Risk Assessment
9. Online Community Budget Template
10. Online Community Vendor Evaluation
11. Online Community Vendors Matrix
12. Online Community RFP Template
13. Buy vs. Build Decision Matrix
14. Online Community Consulting RFP
15. Community Manager Job Description
16. Online Community Policy & Guidelines
17. Online Community Governance Document
18. Content Marketing Editorial Calendar
19. Driving Online Community Adoption
20. Online Community Launch Checklist
21. Online Community Metrics Dashboard
22. Online Community ROI Calculator