Online Community ROI Calculator

Resource Overview

Use this tool to calculate results for your online community implementation.


Related Resources

Your Problem

You need to calculate the return on investment (ROI) for your online community.

Our Solution

We created the Online Community ROI Calulator to help you  evaluate the ROI for your online community.  Compare the Online Community Costs (Software, Consulting & Training and Staffing) to the overall Online Community Benefits (Savings on Leads Generated from Community, Converted Sales Opportunities from Community Leads, Increased Brand Awareness & Reputation, Savings on Customer Service and Product Management Insights Gleaned from Community).

This Microsoft Excel template allows to identify and compare the quantiative and qualitative aspects of each of these items.  

Key Benefits

  • suggests common costs & benefits
  • considers a variety of metrics
  • allows for easy data entry and adjustments
  • saves hours on formatting
  • automatically generates ROI calculations


Microsoft Excel Spreadsheet

Estimated Time Required: 2 Hours

Skills Required: Financial Analysis