Analyst Research

The CORE Report: September Insights & October Opportunities

September 28, 2026

Explore September research and media coverage from Demand Metric, upcoming October events, an AI enabled marketing calendar preview, and practical lessons on turning capability into results.

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Chart of GEO maturity among B2B organizations from GNW and Demand Metric's 2026 research, covered by Demand Gen Report.

In the News: Demand Gen Report Covers GNW and Demand Metric's GEO Findings

September 17, 2026

Demand Gen Report highlights the adoption, ownership, and measurement questions emerging from GNW and Demand Metric’s GEO study.

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Anchanto and Demand Metric's State of Omnichannel Commerce report cover beside the headline Omnichannel's Next Era Is Connected Execution.

In the News: Anchanto and Demand Metric's Omnichannel Research Gains Global Pickups

September 17, 2026

An international research announcement highlights the gap between confidence and operational maturity in omnichannel commerce.

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A three-person team reviews an AI-assisted workflow, with blank document cards passing through geometric nodes and a feedback loop connecting decisions and learning.

Beyond AI Skills: What Does Your Team Need to Learn When AI Can Do More of the Work?

September 17, 2026

As AI agents take on more work, teams need to improve how they define decisions, handle exceptions, and learn from results. A Siemens example from Dreamforce brings that challenge into focus.

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Cover of the 2026 State of the Marketing Data Governance Gap report from Integrate and Demand Metric

Your Martech Stack’s Most Expensive Integration Is Still a Human

September 17, 2026

New Integrate and Demand Metric research suggests high-growth B2B teams win not by owning more Martech, but by governing how data enters, moves, and reaches Sales.

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GEO ownership chart from GNW Consulting and Demand Metric's 2026 study, showing responsibility for strategy and measurement.

In the News: Fast Company Cites Demand Metric and GNW on AI Search

September 16, 2026

Andrea Lechner-Becker draws on joint GNW and Demand Metric research in a contributed Fast Company article about AI-driven discovery.

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State of Patch Management report artwork from Adaptiva's 2026 research page, developed in partnership with Demand Metric.

In the News: Adaptiva and Demand Metric Examine Autonomous Patching in 2026

September 15, 2026

The 2026 State of Patch Management announcement highlights the gap between using automation and operating fully autonomous patching.

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The State of RevOps and RevTech in GTM report from MarketingOps.com and Demand Metric.

In the News: Fast Company Features Demand Metric and MarketingOps.com Research

September 15, 2026

Mike Rizzo draws on joint MarketingOps.com and Demand Metric research in a contributed Fast Company article about go-to-market alignment.

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Cover of the 2026 State of the Marketing Data Governance Gap report from Integrate and Demand Metric

CustomerThink Shares Demand Metric and Integrate Research on AI Readiness

September 15, 2026

CustomerThink shares findings from Demand Metric and Integrate’s 2026 research on marketing data governance, AI readiness, and revenue growth.

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Anchanto and Demand Metric's omnichannel commerce research report, covered by HomePage News.

In the News: HomePage News Covers Anchanto and Demand Metric's Omnichannel Study

September 14, 2026

HomePage News examines the operational execution gap highlighted by Anchanto and Demand Metric’s omnichannel commerce research.

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