eWorkshop: Content Experience Impact Webinar

Resource Overview

This webinar highlights the ways in which impactful content can influence decision-making, with insights from the “Content Experience Impact and the Buyer’s Journey” benchamrk report.

 

eWorkshop Description:

Now in its second edition, the Demand Metric study “Content Experience Impact and the Buyer’s Journey” highlights the ways in which impactful content can influence decision-making.

Scripted with key insights from the study, this webinar is a must-watch for marketers hoping to create meaningful and productive content experiences.

This exclusive webinar dives into important points of the study including:

  • How passive versus active content impacts revenue;
  • How marketers are leveraging content to support the buyer’s journey at each stage;
  • Tips to consider when developing successful content strategies;
  • And more!

Full of industry benchmarks and takeaways, this webinar serve as an engaging introduction to interactive experiences and sets the stage for building out your content marketing efforts.