Press release

Anchanto and Demand Metric's State of Omnichannel Commerce report cover beside the headline Omnichannel's Next Era Is Connected Execution.

In the News: Anchanto and Demand Metric's Omnichannel Research Gains Global Pickups

September 17, 2026

An international research announcement highlights the gap between confidence and operational maturity in omnichannel commerce.

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State of Patch Management report artwork from Adaptiva's 2026 research page, developed in partnership with Demand Metric.

In the News: Adaptiva and Demand Metric Examine Autonomous Patching in 2026

September 15, 2026

The 2026 State of Patch Management announcement highlights the gap between using automation and operating fully autonomous patching.

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Cover of the 2026 State of the Marketing Data Governance Gap report from Integrate and Demand Metric

CustomerThink Shares Demand Metric and Integrate Research on AI Readiness

September 15, 2026

CustomerThink shares findings from Demand Metric and Integrate’s 2026 research on marketing data governance, AI readiness, and revenue growth.

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Chart from GNW Consulting and Demand Metric's 2026 GEO report showing generative engine optimization maturity among surveyed B2B organizations.

In the News: GNW and Demand Metric's GEO Research Reaches PR Newswire and AOL

June 3, 2026

A syndicated research announcement highlights findings from GNW Consulting and Demand Metric’s 2026 study of generative engine optimization.

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Cover of the 2025 State of B2B Public Relations in GTM report from Convey Communications and Demand Metric.

In the News: Convey and Demand Metric's B2B Public Relations Research

August 5, 2025

A joint research announcement explores how B2B organizations connect public relations with their go-to-market priorities.

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Cover of the 2025 State of Marketing Data report from Integrate and Demand Metric.

In the News: Integrate and Demand Metric's 2025 Lead Data Study

July 25, 2025

A joint research announcement highlights how inaccurate or unusable lead data can disrupt marketing-to-sales handoffs.

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Cover of Adaptiva and Demand Metric's 2025 State of Patch Management report.

In the News: Adaptiva and Demand Metric's 2025 Patch Management Research

January 25, 2025

Adaptiva’s 2025 study with Demand Metric puts patching disruption and the need for automation in focus.

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Illustration of a coordinated marketing-to-sales workflow: engage leads, qualify, hand off to a seller, and review outcomes. Conceptual illustration, not a chart from the Pipeline360 study.

In the News: Pipeline360 Connects Its 2024 Research to Sales and Marketing Alignment

September 17, 2024

A Pipeline360 announcement references its earlier research with Demand Metric while sharing follow-on findings about alignment and B2B pipeline performance.

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How to Write an Effective Press Release

Also referred to as a news release, the press release is simply a written statement made by an organization or company and made available to the media in advance. There is a specific format in which press releases need to be written so that news media and reporters will be sure to have all the information they need to write a story on your product, idea, or company announcement. Some press releases are written well in advance of the actual event, and embargoed until the appropriate date, while others are made available for immediate release.

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Premier Partnership

You can Partner with Larger Brands

Many companies are intimidated by the thought of partnering with larger brands. In my experience, two of the most common reasons why companies feel this way are because they don't want to lose their identity and they are afraid that their offering will be overshadowed by the larger brand.

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