Product Marketing Objectives Scorecard

Resource Overview

Use this to document your objectives, initiatives, measures, and targets for the next 12-18 months.

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Your Problem

You need to briefly outline your product marketing strategy.

Our Solution

We created the Product Marketing Objectives Scorecard to document your objectives, initiatives, measures, and targets for the next 12-18 months. If a product was developed with a specific mission in mind, understand that mission and set your objectives accordingly.  This Microsoft Excel worksheet includes examples of potential product marketing objectives that can be adjusted to suit your organization's needs.

Key Benefits

  • easy to use Excel format
  • provides example objectives
  • facilitates communication with executives
  • clearly outlines product marketing strategy
  • save 2 hours on formatting

 

Microsoft Excel Spreadsheet

Estimated Time Required: 1 Hour

Skills Required: Strategic Planning