Marketing Channel Ranking Tool

Resource Overview

Use this to evaluate your marketing channels based on their brand promotion quality, lead quality and cost/event.

Downloads
2,705

Your Problem

You need to determine which marketing channels you should use to promote your product or business.

Our Solution

We created the Marketing Channel Ranking Tool to help you determine which channels are the best fit for your product/service.  This Microsoft Excel spreadsheet allows you to rank marketing channels based on their brand promotion quality, lead quality and cost/event. Once you have ranked each channel, a bubble matrix chart is automatically generated to communicate the findings of your analysis. 

For more info, download our free methodology: Product Marketing Plan Methodology.

Key Benefits

  • simple color-coded format
  • easy to use with drop-down boxes
  • faciliates communication with team
  • save 10 hours on formatting
  • automatically generates bubble chart

 

Estimated Time Required: 4 Hours

Skills Required: Excel (Basic)

Microsoft Excel Spreadsheet