Marketing Automation System RFP – The purpose of this tool is to help you design a Demand Generation System Request for Proposal (RFP).
CRM Business Case - Use this tool to help you design a Business Case for an investment in a CRM (customer relationship management) solution.
Organizational Chart Template - Use this template to show the structure of your organization and the relationships and relative ranks of its parts & positions/jobs.
Agency Selection Tool – Use this Agency Selection Tool to assess, score & compare agencies during the selection process.
Having a well qualified list of contacts is one of the most important factors in determining the success or failure of an email marketing campaign. Read the following summary to understand how you can build a rock-hard list.
Email marketing permission is defined as giving “formal consent” to receive email marketing messages. Permission can not be assumed and must be granted by a willing party.
Web Marketing Strategy Scorecard - Use this Web Marketing Scorecard to document your web marketing objectives, initiatives, measures, and targets for the next 12-18 months.
Web Requirements Priority Index - Use this Web Requirements Priority Index to logically prioritize each requested website feature/requirement.
Marketing Communications Priority Index – Use this Marketing Communications Priority Index to logically prioritize each marketing communications project.
