Many companies are intimidated by the thought of partnering with larger brands. In my experience, two of the most common reasons why companies feel this way are because they don't want to lose their identity and they are afraid that their offering will be overshadowed by the larger brand.
I have heard a lot of buzz around the term "Inbound Marketing", so figured it would be a good idea to define the concept and share a great PowerPoint presentation from the VP of Marketing, Mike Volpe, over at Hubspot.
Agency Agreement Template – The purpose of this tool is to help you develop an ad agency agreement.
Use our professionally designed Marketing Plan Calendar to organize and communicate all of your marketing activities for 2011. There is a special Summary tab at the end that automatically creates a report for all marketing activities completed throughout the year.
Advertising Effectiveness Matrix – Use this tool to evaluate the effectiveness of advertising concepts.