Advertising Plan Checklist – Use this tool as a framework for building your annual advertising plan and budget.
Advertising Effectiveness Matrix – Use this tool to evaluate the effectiveness of advertising concepts.
Public Relations Plan Template – The purpose of this tool is to help you create a comprehensive and measurable Public Relations Plan.
Online Advertising ROI Calculator – Use our Online Advertising ROI Calculator to determine the return on investment for pay-per-click advertising campaigns such as Google AdWords.
