Stakeholder Analysis Matrix

You need to align your marketing objectives and processes to your  company strategy and organizational structure. You are required to  present an organized system for the marketing alignment of your company.
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Stakeholder Analysis Matrix – Use this tool to identify key stakeholders, evaluate their interest, power, support level, and flexibility. Automatically generate a Decision Support Quotient, and view the Stakeholder Analysis Map that graphically represents each stakeholder’s position.

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