Understanding Twitter for Business

Resource Overview

A guide that outlines the key features of Twitter, explains its effectiveness as a social network marketing tool and provides an action plan on how to create a unique and effective Twitter presence to help grow and strengthen your corporate brand.

Downloads
434

Executive Summary

Twitter provides an opportunity to connect with people on the go and link your content and brand to what is happening right now. In real time, your business can put out a message, follow what people are saying about you, get a topic trending and even create a new trend altogether. Twitter is a free service that provides honest market feedback from your customers and delivers it right to your computer or mobile device, and this is what makes Twitter so valuable.

This How-To Guide outlines the key features of Twitter, explains its effectiveness as a social network marketing tool and provides an action plan on how to create a unique and effective Twitter presence to help grow and strengthen your corporate brand.

Read this brief 8-page guide to understand the following:

  1. The benefits of Twitter
  2. Best practices for using Twitter as a marketing tool
  3. How to grow and strengthen your corporate brand using microblogging social media

 

Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context for using our premium tools & templates.  If there is a topic that you would like to see covered, please contact us at info@demandmetric.com to make a content request.