As companies look forward to an economic recovery, they are cautiously anticipating profitable growth. In order to achieve this growth, companies must balance factors such as time, cost, quality, and compliance. Accomplishing this requires better insight into how product development decisions impacts these things. This report offers guidance to obtain visibility to support better decision making which will ultimately lead to greater profitability.
Organizations in 2010 remain under economic pressure to accomplish more with less, as companies endeavor to achieve and sustain recessionary profitability through top-line revenue growth. Sales and marketing alignment is critical for this growth as it encompasses the areas of common goal identification, defined responsibilities, and established workflows that are essential in producing optimal results.
The value of assessments to help guide smarter talent decisions is no longer up for debate. Aberdeen research over the past four years has shown that organizations using assessments in hiring, to guide development, and to provide insights into promotion and succession planning perform better in the near and long term. Out of 516 organizations using assessments in data collected between March and April 2011, 247 indicated the use of high stakes assessments (defined in this study as "in-depth, simulation based, applying experiences and knowledge").
