Social Media

Social Marketing Competitive Tracking Tool

Social Media Competitive Tracking Tool – Use this tool to monitor and to compare the key metrics of your competitors Social Media efforts.

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Responding to a crisis with social media

The recent BP Oil Spill in the Gulf of Mexico is now considered the largest offshore oil spill in US history; putting more than 400 different species at risk.

The environmental impact of this spill has been devastating and BP has been charged with the responsibility of assuming all costs associated with the cleanup.

BP’s actions will be under the microscope over the weeks, months and years that follow. That said, as marketers we can learn a lot by watching how their highly skilled PR team deals with this disaster.

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Manager Social Marketing Job Description

Use our Social Media Job Description to formalize the the requirements and skills for this position in your organization. This person might also be known as a Social Marketing Manager.

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Social Marketing Channel Map

Social Media Channel Map - Use this presentation tool to outline your Social Media strategy by channel. Map your strategy by grouping selected channels into bubbles and create a description of how you plan on attacking each channel by setting goals, selecting a project sponsor, and by highlighting key performance indicators (KPIs).

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Social Marketing Posting Schedule 2010

Social Media Posting Schedule (2010) – Use this template to create a posting schedule for all of your Social Media activities in 2010. Information you can enter includes: Date, Time, Theme, Topic, Contributor and Keywords.

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Social Marketing Consulting RFP Template

Social Media Consulting RFP Template – The purpose of this tool is to help you design a Request for Proposal (RFP) for Social Media Consulting Services. An RFP is a formal invitation to request vendor proposals that meet specific business requirements and purchasing criteria.

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Social Media Webinar

Register today for “10 Tips to Boost Social Media Engagement for Businesses.” Learn how to use online conversations to better engage with potential and existing customers.

It’s time to get social. Join Scott McCaskill, co-founder of Social Agency as he presents 10 practical tips on how to better engage with potential and existing customers and implement social media into your sales and marketing mix.

Click on either date to register:

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Marketing Plan Calendar 2011

Use our professionally designed Marketing Plan Calendar to organize and communicate all of your marketing activities for 2011. There is a special Summary tab at the end that automatically creates a report for all marketing activities completed throughout the year.

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