Marketing Analyst Job Description - Use this job description template to formalize the role of Marketing Analysts in your organization.
Brand Strategy Scorecard Tool – Use this Brand Scorecard to document your branding objectives, initiatives, measures, and targets for the next 12-18 months.
Social Media Strategy Scorecard - Use this Social Media Scorecard to document your objectives, initiatives, measures, and targets for the next 12-18 months.
Use our professionally designed Marketing Plan Calendar to organize and communicate all of your marketing activities for 2011. There is a special Summary tab at the end that automatically creates a report for all marketing activities completed throughout the year.
By Jerry Rackley
School is in session at Demand Metric. Today, we announce DM University, the newest and most in-depth resource developed to meet member needs. DM University course offerings are free for Analyst, Executive and Team members, but are available to anyone who wants to take marketing training online and on-demand.
Balanced Scorecard Strategy Map – Strategy maps help communicate strategic objectives, metrics, targets, and initiatives, for each of the key perspectives: Financial, Customer, Learning & Growth, and Business Processes.
Marketing Skills Matrix – This tool was designed to help you increase the skill set of your marketing team. Use this matrix to determine required skills and the next page to document current gaps.
SWOT Analysis Tool - Use Demand Metric’s SWOT Analysis Tool to evaluate corporate capabilities and market conditions from the following perspectives: Strengths, Weaknesses, Opportunities, and Threats.
Tradeshow Program ROI Calculator – Use this tool to compare the tradeshows you attend, monitor your budget and calculate ROI.
Change Management Strategy Scorecard – Use this Change Management Strategy Scorecard to document change objectives, initiatives, measures, and targets, for the next 12-18 months.
