It is the rare company that can avoid the challenges that arise when sales and marketing are misaligned. If you are one of the lucky few, then no need to read on. However, if you're like most of us you know the havoc and frustration this can bring.
A common challenge for many companies arises when they need to review the results of their sales staff. One solution to this is to create a sales steering committee that can monitor results of a sales team.
Of course, creating a committee to handle challenges such as this involves more than finding a list of qualified individuals and putting them to work. In order to make a sale steering committee as efficient as possible, a team should consider developing a charter that will help set up ground rules, schedules, and develop an overall direction for the committee to take.
Identifying and understanding your stakeholders is important for any business or project because these individuals have a great amount of impact over whether your efforts will be successful. If you understand your stakeholders well, you can use key information about them to help you make the most educated decisions about the future of your project.
When a company puts together an event manager job template, it typically has a good idea of the type of candidate it is looking for. If you have aspirations of becoming a corporate events manager, it is important for you to understand what it takes to become the person that the company trusts to make a good first impression at every corporate event.
Tracking the events and costs associated with a tradeshow is important, and it is critical to determining the overall success of your company’s participation in that show. When evaluating an event, a tradeshow program template can be very effective.
Have you ever considered using tools to help implement a sales plan? When it comes to successfully implementing new sales, many individuals rely entirely on themselves, rather than using some of the tools that are readily available.
Customer lifetime value goes by many names and abbreviations including CLV, lifetime value, user lifetime value, LTV and CLTV. Although its designations are far-reaching, they all share one general definition:
“The net present value of the cash flow relationship with a customer.”
More specifically:
By Jerry Rackley
Demand Metric recently completed a benchmarking study on Sales Enablement, which yielded some insights and best practices for Sales Enablement. In this post, I want to share what the study revealed about what this function does.
