Sales Effectiveness Strategy Scorecard - Use this Sales Effectiveness Scorecard to document sales-based objectives, initiatives, measures, and targets, for the next 12-18 months.
SPIN Selling Questions Tool – Use this tool to create SPIN Selling probing questions: Situation, Problem, Implication, and Need-payoff
Being aligned with your business seems very simple and straightforward, yet many organizations feel that their Marketing department is not fully aligned with Senior Management. Measure your business alignment with Demand Metric's downloadable Marketing/Business Alignment Tool and understand your current maturity level.
Sales Productivity Metrics (quarterly) – Use this tool to collect quarterly productivity metrics, based on using our Sales Productivity Metrics tool on a monthly basis.
Many mid-sized organizations are in the process of redesigning their website, but few have the required capabilities to design their website internally. Use this research note to understand the benefits that web design consultants can deliver. Additionally, use Demand Metric's downloadable Website Design RFP Template to compare vendors systematically based on pre-determined requirements.
Selecting the right consultant for your organization can be a very daunting task. Choose right, and you have a very successful project and everyone is satisfied; choose wrong, and you have a recipe for disaster. Use Demand Metric's downloadable Consultant Evaluation Matrix to compare your potential consultants across 5 key dimensions.
Many organizations operate in a state of mild chaos because of poor project management processes. This summary will provide the business case for implementing a formalized project management policy, methodology, and toolset. Review the Action Plan to obtain 11 downloadable templates and tools to assist you with creating your own customized project management procedure.
Sales Support Checklist - Use this Sales Support Checklist to ensure you have provided all the tools your sales team will need.
Firms that do not analyze the individual profitability of their product lines risk wasting time and money chasing the wrong opportunities. Salespeople who spend the majority of their time chasing large, low margin sales, close the odd big deal, but do so at a very high opportunity cost. Does this situation sound familiar to you?
Many organizations suffer from a lack of alignment between Sales and Marketing. Part of the problem is that most marketing departments don't view sales support as one of their most important functions. Be proactive in your effort to work with Sales. Start by opening Demand Metric's downloadable Sales Support Checklist to identify where your gaps are. Following is list of 16 tools and templates that you can use to overhaul or create an effective sales support process.
