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From November-December 2013, Demand Metric, in conjunction with Tableau Software, conducted a benchmarking study, with 300 respondents, to explore the use of sales and marketing analytics tools and technology.

In October 2013, Demand Metric conducted a benchmarking study, with 227 respondents, to understand the relationship between data quality and revenue growth.

Sales Enablement Framework

A framework to help you organize your sales enablement efforts.

Lead Scoring: Five Steps to Getting Started

A guide to help marketers score leads by showing how to set up a simple lead scoring system and then refine it over time.

Free
Marketing & Sales Alignment: Insights & Best Practices

During this eWorkshop, leading B2B thought leaders from Demand Metric and Corporate Visions share data and insights from recent research on the current state of sales and marketing alignment.

Aligned Sales and Marketing Funnel

Use this tool to organize your sales & marketing activities along a shared opportunity funnel.

Sales Training Methodology

Use this step-by-step planning methodology and set of 27 premium tools and templates to develop a consultative approach to selling.

Director of Sales Enablement Job Description

A template to quickly document the role and responsibilities for this position.

Sales Playbook Template

An all-in-one playbook of information to help your sales reps sell your product/service in the most effective way.

A guide to help you standardize and formalize the sales support function within your organization.

This guide provides practical advice for analyzing past sales, and achieving future targets.

Use this tool to report sales call results.

Sales Growth Team Charter

A charter template to set the mandate and outline responsibilities for a sales growth team.

A template to document your sales operations objectives, initiatives, measures, and targets for the next 12-18 months.

Sales Analysis Tool

The Sales Analysis Tool can be used to review products/service sales, channel sales, sales by representative, market segments, and sales team goals.

sales marketing metrics dashboard

A dashboard to collect, analyze, and communicate KPIs and metrics for sales & marketing.

Sales and Marketing Alignment Tool

Use this tool to assess the alignment between your Sales and Marketing functions.

Use this tool to evaluate your organization’s Sales Operations Maturity.

Use this to evaluate your sales operations initiatives based on their strategic fit, economic impact, and feasibility.

Key Account Analysis

Use this to assess key accounts, forecast future sales, key success factors, and competitors.

Use this to define, track, and report on your key sales operations metrics and key performance indicators.

Use this tool to collect quarterly productivity metrics, based on using our Sales Productivity Metrics tool on a monthly basis.

Use this tool to collect Productivity Metrics, based on using our Daily Productivity Report template for each sales representative.

Use this tool to measure your organization's sales recruiting effectiveness.

Use this to evaluate the skills of new hires or seasoned veterans on your sales team.

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