This course has 5 video modules that will help you develop a streamlined approach to agency selection, management and evaluation.
Use this template to help you design a Request for Proposal (RFP) for a video marketing consultant or agency.
Use this step-by-step planning methodology and set of 15 premium tools and templates to develop an approach to agency selection, management and evaluation.
Use this performance review to evaluate the efforts of the agencies you work with closely.
A guide to help you evaluate the performance and alignment of agencies with your company.
A form that standardizes and documents project deliverable approval.
Use this template to help you create a reporting tool that you can use to communicate project status.
A tool to help you plan, organize, manage and control resources in order to achieve specific project related goals.
A guide to help you build a request for proposal (RFP) for web design services and evaluate all possible vendors.
Use this template to set and track your overall marketing budget.
A guide to help you learn more about and build your public relations capabilities.
You need to create a tool for selecting ad agencies regarding specific projects designed by your company.
This detailed tool helps you communicate your project needs and strategic direction to your creative department or creative agency partner(s).
Use this step-by-step planning methodology and set of 16 premium tools and templates to develop a comprehensive public relations strategy & plan.
We created the Consultant Evaluation Matrix to help you compare potential consultants in 5 key areas: Relevant Experience, Skill Set, Professionalism, Consulting Methodology & Tools, and Personality.
A template to document your strategic marketing objectives, initiatives, measures and targets for the next 12-18 months.
You need to learn more about potential advertising agencies before interviewing them.
Use this to evaluate and obtain key stakeholder buy-in during a complex sale.
Use this tool to protect yourself & your company when dealing with third-parties.
An 8-page project charter template that documents purpose, scope and project plan.
A template to communicate with your agency the strategic direction for creative development.
A template for a Non-Compete Agreement between parties who conduct business together.
A template for documenting the terms and conditions of your agreement with an ad agency.
A template to quickly develop Request for Information (RFI) for Ad Agency Selection.
A template for a Request for Proposal (RFP) for Mobile Marketing Consulting Services.